Water is Gold (not the New Gold, it’s now Gold)
A study released last year by the Inter-American Development Bank found that Mexicans used about 127 gallons of bottled water per person a year, more than four times the bottled-water consumption in the United States and more than any country surveyed.
“People are using this water for cooking, for bathing their babies,” said Federico Basañes, division chief for water and sanitation at the development bank.
There is a similar move toward jugs of clean water in countries like China, Indonesia and Thailand, the development bank found, as rising incomes give residents the ability to buy bottled water.
With the move toward bottled water, families sometimes spend as much as 10 percent of their incomes on water, double what the development bank estimates they should.
-The New York Times